Update: 12/1/10:
Here's the archived video from the webinar. Enjoy!
Archived Webinar Video
Steve and Pixability CEO Bettina Hein discussed which video camera you should get, which accessories make sense, how to look good on camera, where to find great shooting locations, and how online video can help your business.
Pixability webinar 12/1: "Get Seen: Online Video Secrets From Steve Garfield"
Webinar Introduction Video
Join us to learn from the best in a free 60-minute webinar. Steve Garfield, the "Paul Revere of video blogging", and Bettina Hein, CEO of Pixability, will share with you the latest trends that online video and related media have to offer.
You'll learn:
- benefits of marketing with online video
- how to shoot video like a pro (recording, editing, exporting, etc)
- how to build presence with video on the social web
- how to increase views for your video
We will also raffle off ten copies of "Get Seen: Online Video Secrets", an amazing book by Steve about online video, (2) Pocket XShots and a new iPhone 4 case.
Space is limited, so register now.
The webinar will take place from 12:30 p.m. to 1:30 p.m. EST on December 1st, 2010
Webinar Registration
Tuesday, November 30, 2010
Content Rules: Looks Like Someone Got A New Pair
Shocking!
I just noticed what was written on the side of my shopping bag.
"Looks Like Someone Got A New Pair."
Can you guess which brand's bag this is?
Answer here.
I'm thinking twice about the message on this bag, because I just happen to be in the middle of reading my friend's Ann Handley and CC Chapman's new book, Content Rules.
Having a voice
In Content Rules, Ann and CC talk about brands having a voice.
A voice that stands out from the crowd. One that is authentic and has a personality, without making excuses.
I'd say that this brand has it nailed.
They know who they are and aren't afraid to show it.
Ann and CC are the same way. While reading the book, I can hear their voices come through without apologies.
Photo: American Idol. Distracting.
Know who you are
Ann shares how reality TV was a distraction for her while writing the book, and then ties that experience together with analyzing the fact that successful American Idol contestants "know who they are."
Photo: CC Chapman. Write the way you talk.
Write the way you talk
I can hear CC talking in the section about writing the way you talk. CC and I joke about how everything he writes usually needs an edit, so I can hear him talking when he advises, "Break some rules. Despite what you learned in school, you can start sentences with and, but, so, and because. So go on! And try it!"
I'm up to Chapter 7 and haven't found anything that needs editing!
Six characteristics of good content
The 'six characteristics of a good content idea or story' provides good suggestions for content creators:
True, Relevant, Human, Passionate, Original and Surprising.Create a publishing schedule
There is a nice section in Content Rules about creating a publishing schedule. In it they modify and annotate Russell Sparkman's "1-7-30-4-2-1" publishing schedule.
I found this very interesting. It's a good guide for content publishers.
Photo: Ann Handley. Behind the Scenes.
What to say
Next up is figuring out what to say. Ann and CC provide 25 examples of what kinds of content you can create including sone of my favorites, including photo sharing, behind the scenes, and how-to content.
One are that I hardly ever is is going into my archives. I've got 10 years of blog content and should take a look at revisiting and updating some of that.
I am somebody!
Congratulations to Ann and CC for getting Content Rules published. I was happy to see my name in the Acknowledgements page, and know from peeking at the index that I show up in the Video chapter. ;-)
Looking forward to reading the rest of the book.
And I don't have to finish this blog post because, as Content Rules states:
Leave Stuff Undone.
Monday, November 29, 2010
Get Results in your Training
Get results in your training
I see it time again men and women training extremely hard giving it there all, going to gyms month after month training to the limit and never looking any different.
They will hang in there for a couple of years then disappear due to lack of motivation and disappointment that they didn’t get the strength and body changes they wanted.
This begs a very straight forward question, if you trained your heart out for 12 months and did not get any tangible benefits why would you keep doing the same thing?
Yet people in gyms do they will train for years with out changing there body shape or gaining strength.im talking here about people trai ning for a goal not people training for general health
Ok then what’s the problem?
In my experience it lies mostly in the types of training routines that they are doing.
And there mostly doing the old 3 sets per body part by 10 reps on a 4 or 5 day split.
What’s wrong with this you may ask? These types of programs originated in the 70s and 80s and granted a lot of early trainers did well on them and you can do well on them for a short while until you hit a plateu, if you have exceptional genetics you can grow on this type of routine, lets face it most of us don’t have the genetics of Arnold scwatsnegger.
So what type of training works for the natural trainer with average genetics? The answer periodisation routines.
Power lifters and Olympic lifters have been using them for years; in fact that was the reason the Russian power lifters dominated the Olympics in the 70s.
Periodisation is training done in cycles, in each cycle training intensity is increased starting with high reps and light weight and gradually increasing in distinct periods to heavy weights and low reps.
The style used for building muscle size and low body fat as compared to pure strength training for power lifters is different and has been adapted to suit training for size.
At flex it we specialise in periodisation for peak performance.
Stewart was talking to me about how he had been training for 12 months and nothing much was happening, Stewart’s body was ok nothing stand out but he wanted to stand out. The first thing we did was have a look at his training program; sure enough it was the old 3 x 10 5 day split.
So we gave him a 4 day routine with a macro cycle of 4 weeks of 20 rep works and a micro cycle that varied the intensity of the routine across the week. This would then lead into to 2 more 4 week cycles for a macro cycle of 12 weeks for this plan.
The results 2 inches on his shoulders an inch on his chest and an inch on his arms which had not grown in years.
If you have been training for serious performance be it body building or sport and your not getting results look at periodisation training
At flex it we are about getting you results.
If you would like a free copy of a periodasion routine then email me at flexitgym@aapt.net.au
Speed Test vs Comcast Speed Test and HOW TO: Add Google DNS Servers on a Mac
One of these things is different than the other.
I just changed my DNS server to Google and got astonishingly faster results on SpeedTest.net:
HOT TO: Add Google DNS Servers on a Mac:
1. Go to System Preferences -> Network -> click “Advanced”Note: I also left the existing Comcast DNS in there as the last option.
2. Click the “DNS” tab and then the ” + ”
3. Paste or type in 8.8.8.8 and 8.8.4.4.
More:
Using Google Public DNS.
Important: Before You Start:How's your speed?
Before you change your DNS settings to use Google Public DNS, be sure to write down the current server addresses or settings on a piece of paper. It is very important that you keep these numbers for backup purposes, in case you need to revert to them at any time.
THREE MONTHS TO SAVE YOUR LIFE
THREE MONTHS TO SAVE YOUR LIFE
.
.
Last week I got that call that all sons and daughters hate, dad and mum had gone to the gold coast with the caravan as they do every year with the rest of the grey nomads.
2 months into there holidays dad was feeling a bit off colour so went to the doctor 2 days later he was in hospital having a triple bypass on his heart.
Talking to the heart surgeon he was telling me how common this operation was in people aged 60 to 80.
My wife’s father went in for a triple last year.
The time to help prevent heart problems and all sorts of other health issues is before you develop them and need intervention.
If you are a
· Smoker
· Have a cholesterol problem
· Are carrying excess fat particularly abdominal fat
· Don’t exercise
· High blood pressure
· Diabetes
· Stressed
If you have more than 2 of these risk factors than do something about it.
It does not make since not to, every one thinks it wont happen to them.
At flex it we have made it easy for you, we have put together a 3 month lifestyle programme.
We will prepare your health strategy based on your needs it will include
· A fully supervised exercise programme
· Nutrition guide lines
· Stress reduction
· Weight loss guide lines
Dr Maxwell Maltz said it takes 21 days to form a habit and that’s what were doing here forming a few good lifestyle habits that over the years could save your life.
At flex it were not about show were about getting you results and we specialise in working with normal people who are trying to get a bit fitter. there is no need to feel intimidated at all as our gym is filled with people just like you so don’t risk it give me a call on 69211110 for a confidential chat about changing your lifestyle.
On another matter for any one interested in our fabulous ultra lite weight loss system who had trouble contacting me on email it is now fixed.
I just finished with Kevin. Kevin is a 18 year old male at 106kg he needed to get some weight off, we put him on a 5 week ultra lite program, because the food is all real food he was able to manage it even though he is a fussy eater .He finished the program at 94 kg that’s a loss of 12 kg and 47.5 cm in 5 weeks we just finished 3 weeks of maintenance and stabilised him at 94,7kg best of all he has learnt how to eat well done kev.
We have a ladies night on Tuesday 12 Oct between 5pm and 7pm any one can come with the latest sports cloths on display nibbles weight loss tips and lots more.
Well done to all our lake to lagoon goers it was a lovely day for it.
And don’t forget our member’s draws on Friday nights from 5 pm with fantastic meat trays supplied by Kooringal butchery.
If you want any information on what is in the column just email me at flexitgym@aapt.net.au
Cheers
Mark
Cheers
Mark
SANTA'S FAT YOU DONT HAVE TO BE
Santa’s fat you don’t have to be
I was at the market place the other day and noticed the shops have already got Christmas stuff out, and then it’s not really that far away till Christmas.
So I thought this week I might write about avoiding the bulge over Christmas.
Controlling your weight for Christmas starts now, I am not going to write about controlling you’re eating and drinking over the Christmas period that is, the week of Christmas because most people wont.
How ever you noticed I said the week of Christmas, the week of Christmas is for sensible indulgence you need to have a plan in place of what you are going to do leading up to this week.
So pick up a pen and start your strategy it should include the following 5 points.
1. limit alcohol now- mid week drinking is a good way to make sure you keep the bulge, limit drinking to the weekend and don’t make up for lost time through the week.
2. Eat well- this is a no brainier get rid of processed food and eat fresh. fresh meat, fresh vegtables.limit carbs increase the amount of veg on your plate
3. Plan- if you have lunch at work bring a fresh lunch and avoid the hot chips. Bring a few healthy snacks with you so you don’t have those sweet bickies at morning tea
4. exercise- it’s a great time of year in wagga ,get out and go for a walk each day, better yet come to Flex it and see me for a pre Christmas fitness plan .
5. Don’t fill the fridge- don’t start letting Christmas treats in to the house until the last possible moment or guess what? You will eat them.
6. Start now- now is the time to start your strategy for Christmas don’t put it off act now so you can keep it off.
Its interesting that one in four adults in the UK are trying to lose weight "most of the time".
But why is this the case? I mean, if 'dieting' worked then you would simply go on a diet, lose your unwanted weight and never need to go on a diet again. End of diet industry, end of obesity epidemic, end of a whole range of weight related diseases!
Unfortunately, anyone who has ever been on a diet will know that it just isn't that simple. The biggest reason, and one which most people are not aware of, is that low-calorie restricted diets are set up in a way that will generally make you fail.
Low calorie will lead to a slow metabolism so that when you do eat again after dieting it wacks weight back on again quicker then ever.
Low calorie will lead to a slow metabolism so that when you do eat again after dieting it wacks weight back on again quicker then ever.
When you can’t eat the foods you like. You want them more this leads to closet eating.
This is the reason Ultra lite our weight loss program works so well, Julie was telling me yesterday after losing 7 kg how it was the best program she had ever come across and how great she felt she’s still got 2 weeks to go before maintenance. Feeling great while dieting there’s one for the books.
We have put over 90 people through Ultra lite and the thing I like most about it apart from the weight loss is how good these people feel
· Energised
· Glowing
· Happy
· New lease on life.
These are the terms friends have used to describe them, it’s fantastic.
Ultra lite is not low calorie ,and you get to eat nice things a couple of reasons why it works.
If you would like help with an eating plan leading up to Christmas, or information on ultra lite don’t hesitate to contact me.
Cheers
Mark
Saturday, November 27, 2010
Friday, November 26, 2010
Back in Brooklyn - In A Berlin Minute
Brilliant 1 minute video gives you a sense of New York.
Bagels and lots of cream cheese!
Buy Nothing Day
A 24 Hour Moratorium on Consumer Spending.
North America - Nov 26th
International - Nov 27th
www.adbusters.org/campaigns/bnd
Emma Watson’s Short Haircut
There are many celebrities that can be seen making the change from their traditional long hairstyles to cutting edge short hairstyles. Emma Watson is only one of the latest starlets to chop off her long hairstyle and make way for a fashionable short look. This look is very short, but she has the bone structure through her face to pull off the short style.
Are you considering making a change through your hairstyle and are wondering if you would be able to pull off a drastic change like this? Without cutting off the hair there are many things that you can do to determine how you would look. You can choose to make use of hairstyle software that can allow you to upload your picture into the system, changing your hairstyle to see how you would look with short hair like Emma’s or you can even make use of a very short wig that can be combined with the hair pulled up off of the face.
She has cut it all off and it looks quite great. It is a very fashion forward look that is sure to have her at the top of the short hairstyle list for 2010 and well into the 2011 season.
Are you considering making a change through your hairstyle and are wondering if you would be able to pull off a drastic change like this? Without cutting off the hair there are many things that you can do to determine how you would look. You can choose to make use of hairstyle software that can allow you to upload your picture into the system, changing your hairstyle to see how you would look with short hair like Emma’s or you can even make use of a very short wig that can be combined with the hair pulled up off of the face.
She has cut it all off and it looks quite great. It is a very fashion forward look that is sure to have her at the top of the short hairstyle list for 2010 and well into the 2011 season.
Thursday, November 25, 2010
Happy Thanksgiving!
I think this was our first Thanksgiving. A blast from the past.
Happy Thanksgiving!
Be safe.
Wednesday, November 24, 2010
All iPad Paid Apps Lost on Update. Not. #Fail
After my most recent iPad update I thought I lost all my paid apps.
I used the 'Transfer Purchases From iPad' menu option when iTunes told me to. I don't like it when the software is be so user friendly as to shield me from what is going on. I clicked the button, then I had to re-authorise my computer. Nothing seemed to happen, so I clicked to update anyway.
After the update was complete, I didn't notice that Apple iTunes had installed Game Center on screen 1:
That pushed Mashable to screen 2.
It looked like everything else was GONE!
But, all my apps were still on the iPad, on pages 3-7. LOL
#Fail
I used the 'Transfer Purchases From iPad' menu option when iTunes told me to. I don't like it when the software is be so user friendly as to shield me from what is going on. I clicked the button, then I had to re-authorise my computer. Nothing seemed to happen, so I clicked to update anyway.
After the update was complete, I didn't notice that Apple iTunes had installed Game Center on screen 1:
That pushed Mashable to screen 2.
It looked like everything else was GONE!
But, all my apps were still on the iPad, on pages 3-7. LOL
Apple,
Please don't Auto-Install your precious Game Center App to page 1.
Add it to the LAST page.
#Fail
Tuesday, November 23, 2010
Get Seen: Online Video Secrets to Building Your Business. Read INTRODUCTION for FREE
Get Seen will make a great holiday gift for someone who wants to learn how to put video online.
Comcast Speed Test 18 Hours After After Extreme 50 Upgrade
SpeedTest.net
62/11, 50/11 ST
You should see the faster speeds after 12 - 24 hours. This isn't looking any better.
Comcast Speed Test 11 Hours After After Extreme 50 Upgrade
76/10, 53/9 ST
Comcast Speed Test Just After Upgrade but Before Modem Reset
60/11, 50/10 ST
Comcast Speed Test After Netgear WNR1000v2 Wireless-N router 6/11/10
60/12 ST
Note: ST - SpeedTest.net
BlogTalkRadio: Today's Pick's - Steve Garfield
BlogTalkRadio has chosen this afternoon's LIVE radio show with Mike Ball as Today's Pick.
Mike will be interviewing me at 2:30 Eastern.
BlogTalkRadio's description:
SHOW NAME: Steve Garfield
DESCRIPTION: Video-blogging pioneer Steve Garfield, who was inducted last year into the International Academy of Web Television, drops in on Mass Merrier host Mike Ball to examine how politicians used online video during the midterm elections—and what to expect in the 2012 presidential race.
See BlogTalkRadio's Featured Shows.
I like BlogTalkRadio because they make it easy for you to have your own show. You can also call in and chat.
Thanks to Mike Ball for having me on Left Ahead radio.
On Demand audio:
Listen to internet radio with massmarrier on Blog Talk Radio
Steve Garfield [58:12m]: Play in Popup | Download
Monday, November 22, 2010
Saturday, November 20, 2010
HOW TO FIX: Adobe Presenter 7 Installer: "Unable to detect Microsoft Powerpoint"
I have Microsoft Office Home and Student 2010 Trial version.
I tried to install the Adobe Presenter 7 presenter.msi from the Adobe Connect Pro website.
I get the error:
"Unable to detect Microsoft Powerpoint"
Here's the fix from dawpa2005 on the Adobe Forums:
All you have to do is sniff the executable URI and copy it to a writable location.This worked great for me.
If the installer still complains, using SuperOrca, drop LaunchConditions, CheckToSeeIfPPOpen, and NoUpgradeonVista under InstallUISequence.
C'mon, this is so easy. Any kindergartener can do this!
To review:
1. Get SuperOrca, Open presenter.msi
2. Click 'LaunchConditions' and select DROP
3. Under InstallUISequence, select CheckToSeeIfPPOpen and click DROP, then select NoUpgradeonVista and click DROP.
4. Save and Run presenter.msi.
Focus Global Test Drive Video Invitations: One-On-One in the Public Square
Focus Global Test Drive Video Invitations: One-On-One in the Public Square, originally uploaded by stevegarfield. CC BY-NC-SA
Becky Johns has a great write up on Ford's Focus Global Test Drive special video invitation PR campaign, PR PITCHES HAVE CHANGED COMPLETELY.
She gets a great quote from Scott Monty of Ford:
“We decided to use personalized video invitations for the Focus Global Test Drive because we wanted to be sure we had the attention of the high-level influencers we wanted to reach. Moreover, we wanted to be sure that it would be in a format that they could easily share with their readers. We believe that video is one of the most personal and intimate ways to communicate online, and it’s also a medium that allows us to showcase our products at the same time. A video invitation, shared with the world, is basically one-on-one communication in the public square.”Great use of web video.
If you want to learn more about easily creating and putting casual video like this online, check out my book: Get Seen.
I'm here. Just paying partial attention, and it's OK
This is a response to Chris Brogan's post, I'm not really here.
Ask First
I had lunch this week with someone in the PR business. At the same time, 30 min into lunch, my recorded session for a virtual seminar was was being played. I scheduled some tweets with Hootsuite to enhance the presentation, but also wanted to check the twitter stream to see if I could add value there, during the event. Before I turned on the phone, I asked, "Is it ok if I check twitter?" ... and explained the situation. Not a problem. She did the same.
Photo: Grace has a cellphone.
Everyone's Doing It
Chris, I also remember that I was recently with 3 other people, and we were all talking in a circle, while checking out streams. We were laughing about it. It's OK.
Photo: Crowd at 140 Conference
Tweeting is Sharing and Caring
As for being in a conference and being online at the same time, there's value in that too. Tweeting out quotes, informing others that the session is good (come join me), or bad (I'm heading out), and looking up things on Google that the speaker is talking about, that you want to learn more about.
You know this.
On the other hand, I've also put down my phone to pay full attention to speakers that deserve it.
Using your phone is OK.
Just don't take a phone call. ;-)
I was talking with a friend about an event she’d attended. She said that it was okay, but she noted that a lot of people there were really into their Twitter accounts and not really giving as much attention to the people in front of their faces. Whether it’s text, Facebook, FourSquare, or Twitter, I’ve noticed a lot of this behavior, myself.Wrong.
It’s not okay.
Ask First
I had lunch this week with someone in the PR business. At the same time, 30 min into lunch, my recorded session for a virtual seminar was was being played. I scheduled some tweets with Hootsuite to enhance the presentation, but also wanted to check the twitter stream to see if I could add value there, during the event. Before I turned on the phone, I asked, "Is it ok if I check twitter?" ... and explained the situation. Not a problem. She did the same.
Photo: Grace has a cellphone.
Everyone's Doing It
Chris, I also remember that I was recently with 3 other people, and we were all talking in a circle, while checking out streams. We were laughing about it. It's OK.
Photo: Crowd at 140 Conference
Tweeting is Sharing and Caring
As for being in a conference and being online at the same time, there's value in that too. Tweeting out quotes, informing others that the session is good (come join me), or bad (I'm heading out), and looking up things on Google that the speaker is talking about, that you want to learn more about.
You know this.
On the other hand, I've also put down my phone to pay full attention to speakers that deserve it.
Using your phone is OK.
Just don't take a phone call. ;-)
Friday, November 19, 2010
SteveGarfield.tv 11/18/10 featuring Maggie Rulli and Raw Milk!
On Demand: SteveGarfield.tv 11/18/10
Giving Maggie Rulli video tips on SteveGarfield.tv.
Get Seen: If you can see the lens of the camera, it can see you
Kristen Canty, producer of Farmageddon, explains that Drinking Skim Milk Makes you Fat!
Farmageddon on twitter
Farmagedon website
Wednesday, November 17, 2010
Girl Talk - All Day
See what samples are being used as the song plays in real time. Brilliant!
http://alldaysamples.com/
All Day - Wikipedia:
All Day is the fifth album by American mash up musician Girl Talk, released by the record label Illegal Art on November 15, 2010 as a free download. The album consists of 372 overlapping samples of other artists' songs.[
Monday, November 15, 2010
[Video] Calming the Baby Beast
If you were having a bad day, that’s all over now.
When baby Embry acts like a little monster, his mom puts on Florence and the Machine’s hit ‘Dog Days Are Over,’ and he immediately turns that frown upside down.
Embry transforms from grumpy to calm when the song starts, and he’s in a full-on baby dance freakout by the time the handclapping chorus kicks in. Just don’t turn the music down or let the song end, because that sends the baby back into a tiny little fit.
via [ URLesque ] via [ Zadi ]
Aol Daybreak with @LindsayCampbell Premieres with a Question: What do you want in a morning show?
My friend Lindsay Campbell premieres her new show today, Aol Daybreak, with the question: What do you want in a morning show?
Great way to start, except for the fact that as of 9:43 Am Aol Daybreak is still not on the Aol.com homepage.
I'm a big fan, going back to her groundbreaking show MobLogic.tv.
Moblogic featured on Vlog Soup
On MobLogic.tv, Lindsay did a great job of including the audience before, during and after her news segments. The other thing that was refreshing was that we got to hear Lindsay's perspective on the news.
I'm also happy to see my friends Adam Elend and Jeff Marks are Executive Producers:
I'm excited to see where this goes.
Update 10:04:
Found it:
Image: Aol Video Player
It's a text link. See it?
Update 11:00:
Image: Aol Video Player Featuring Daybreak
@stevegarfield It's a revolving player. You can get your @lindsaycampbell fix on the Aol homepage now.less than a minute ago via Tweetie for MacAolDaybreak
AolDaybreak
Update 5:05 PM:
Aol Daybreak episodes at video.aol.com:
http://video.aol.com/show/aol-daybreak
Ed Burns New Film Cost $25K to Make
Nice Guy Johnny Official Site
Trailer
Available on iTunes, VOD, DVD, iTunes and more on October 26th!Nice Guy Johnny Facebook
Sure, she can be a little overbearing sometimes, but baby-faced Johnny Rizzo loves his fiancée Claire, and he made her a promise: by the time he's 25-years-old, he'll trade his current dream job as a local sports talk radio host (even if it is the 2 a.m. slot) for something that'll pay bigger bucks. And Johnny's nothing, if not a man of his word.
Now he's flying to New York to interview for some snoozeville job that Claire's well-to-do father set up. Enter Uncle Terry, who lives in New York, a rascally womanizer bent on turning a day in the Hamptons into a final fling for his nephew. Nice guy Johnny's not interested, of course, but then he meets the lovely Brooke...
Starring: Edward Burns, Matt Bush, Kerry Bishé, Anna Wood and Max Baker
Nice Guy Johnny Twitter
Nice Guy Johnny YouTube
Click to get the film on iTunes in standard and high-definition. Check your cable provider for on demand, as well as Amazon, Netflix and more...
I just added this to my Netflix queue and moved it to position 1.
I love the idea of how this film was made, like the story line, and am interested in seeing how the distribution method works out.
Sunday, November 14, 2010
Saturday, November 13, 2010
West Wing Week by Official White House Videographer Arun Chaudhary
NY Times: Arun Chaudhary is the first White House videographer, producing “West Wing Week” online.:
Mr. Chaudhary is the official White House videographer and the first person to hold the job, a part documentarian, part White House-message-machine post. He travels with the president on roughly two-thirds of his trips, documenting the behind-the-scenes occasions and public theatrics.This is great and the first I'd heard of it.
He pulls his video together into “West Wing Week,” a signature production that comes out on the White House Web site every Friday and offers a pithy look at the president’s past week. Mr. Chaudhary, 35, serves as reporter and promoter...
More here:
Making Video From the White House
White House photographers joke that you can't take a good picture of President Obama without Arun Chaudhary, the first official white house videographer, being somewhere in the frame.
Arun Chaudhary on twitter
Friday, November 12, 2010
Content Marketing Crash Course
Content Marketing Crash Course (affiliate link)
Our expert instructors like David Meerman Scott, Brian Solis, Joe Pulizzi, Steve Garfield and Kristina Halvorson will show you how to set your strategy, build a sustainable content program, and more. By the end of this online course, you'll have mastered what you need to bridge your company and your customers using creative, engaging content that works.
Plus, we're presenting Content Marketing Crash Course LIVE over two weeks in December. That's right: nearly 14 hours of live, online training. And, after that, you can access the complete course on-demand to catch what you've missed, brush up on the details that matter most to you ... or see it all from the beginning.
My session:
VIDEORegister here:
6 Easy Ways to Produce Compelling Video (That You Hadn't Thought of Before)
Monday, December 13—2:30-3:00pm ET
Your video content is 50 times more likely to appear on the first page of search results than your standard text- based content, according to a recent Forrester Research report. Can you see why it's important to include video as part of your content mix? Unless you went to film school, creating videos can be a scary prospect. But the good news is that the ease of recent video innovations makes the prospect less frightening, allowing you more options than ever.
Learn:
· How to create videos on the fly to embed on your site or blog
· Ideas for content that's best suited to video
· All about affordable and easy-to-use cameras and other video options
www.marketingprofsu.com/register/59?coupon=VIDEOCM (affiliate link)
There are 2-3 classes per day scheduled on seven days (Mondays, Wednesdays, and Fridays from December 3-17). Each class is 30-60 minutes long with time for Q&A.
Thursday, November 11, 2010
Jimmy Fallon Talks “Late Night”, Social Media and Steve Garfield [INTERVIEW]
Great interview with Jimmy Fallon in Mashable today, Jimmy Fallon Talks “Late Night” and Social Media [INTERVIEW]. Love this part where Jimmy talks about how I helped him out when her first started his video blog:
Thanks for the mention Jimmy.
Here's my first video blog post and some video from Jimmy's first week on the web:
Steve Garfield and Jimmy Fallon - First Video Blog Posts
Steve Garfield 1st Video Blog 1/1/04
Jimmy Fallon 1st Video Blog 12/8/08
Jimmy Fallon 2nd Video Blog 12/9/08
Jimmy Fallon comments on first video submissions
I got a chance to interview Jimmy at CES and we talked about how cool web video is in that it makes people feel like they know you.
Jimmy Fallon talks with Steve Garfield about his new show, Late Night With Jimmy Fallon, at CES.
I have interviews with Jimmy and Gavin Purcell in my book, Get Seen: Online Video Secrets to Building Your Business. Check it out:
Jimmy wrote the blurb for the back cover:
"Steve Garfield is hilariously awesome. He gave us timely advice when we started our videoblog, and now he's put that advice and more into this ridiculously thorough guide."
—JIMMY FALLON, Late Night with Jimmy Fallon
Q: With the spontaneity and the craziness of social media, has there been anything that’s been surprising?At the time, everyone on YouTube was saying that they were making a new vlog each time they put up a video. Since it was Jimmy's first video I wanted to tell him that he wasn't making a new vlog each night, he was putting a new video ON his vlog every night.
Fallon: How helpful people can be, I think, and nice. It’s really awesome, I think it shows how good we can be … as a world, as a country. I mean, people are really thoughtful and nice if you just ask them. Like, I go to this guy, Steve Garfield, when we were doing our videos on our blog. I was like “Alright, welcome back, this is our third vlog and, you know I’m going to send another vlog.” And he sent in a thing and he goes, “Hey Jimmy, I just want to say you’re doing a great show, this is really cool what you’re doing, but uh, they’re not called ‘vlogs.’ You have a blog and what you’re doing is uploading videos to you blog, so hope that helps you.” And I was like, “How cool is this dude?” That really does help me. I did not know that that’s the terminology.
Thanks for the mention Jimmy.
Here's my first video blog post and some video from Jimmy's first week on the web:
Steve Garfield and Jimmy Fallon - First Video Blog Posts
Steve Garfield 1st Video Blog 1/1/04
Jimmy Fallon 1st Video Blog 12/8/08
Jimmy Fallon 2nd Video Blog 12/9/08
Jimmy Fallon comments on first video submissions
I got a chance to interview Jimmy at CES and we talked about how cool web video is in that it makes people feel like they know you.
Jimmy Fallon talks with Steve Garfield about his new show, Late Night With Jimmy Fallon, at CES.
I have interviews with Jimmy and Gavin Purcell in my book, Get Seen: Online Video Secrets to Building Your Business. Check it out:
Jimmy wrote the blurb for the back cover:
"Steve Garfield is hilariously awesome. He gave us timely advice when we started our videoblog, and now he's put that advice and more into this ridiculously thorough guide."
—JIMMY FALLON, Late Night with Jimmy Fallon
My Blog is 10 Years Old Today! Happy Blog Birthday Blog.
Wow.
TEN YEARS.
Happy Birthday to my Blog.
Here's my first Blogger blog post from Thursday, November 09, 2000:
Prior to having a blog, using the Blogger platform, I hand coded a blog for the Karlson and McKenzie radio show back in 1997-1998.
Happy Birthday to My Blog. Happy Birthday to You.
Although I've made new friends with twitter and Facebook, I still like you.
TEN YEARS.
Happy Birthday to my Blog.
Here's my first Blogger blog post from Thursday, November 09, 2000:
Today we had a really good meeting and lunch. The best part of the day was when our meeting went off on a tangent and we started discussing the current election. After lots of talk about Saturday Night Live and the Hamburger sketch (watch it in the screening room Season 3-5 3/18/78), we decided that this stuff had to be logged somewhere.There a link to the archives on the right hand sidebar.
Prior to having a blog, using the Blogger platform, I hand coded a blog for the Karlson and McKenzie radio show back in 1997-1998.
Happy Birthday to My Blog. Happy Birthday to You.
Although I've made new friends with twitter and Facebook, I still like you.
Wednesday, November 10, 2010
.Mac is dead to me
.Mac is dead to me.
MobileMe: .Mac HomePage Frequently Asked Questions (FAQ):
Apple hasn't heard of a redirect?
Error:Apple just broke all my .Mac hosted image links by shutting off .Mac support of images on web pages.
Forbidden
Access denied by access control list.
MobileMe: .Mac HomePage Frequently Asked Questions (FAQ):
Q: I published content to homepage.mac.com using my own HTML editor and my content is located in the Sites folder of my iDisk. Do I need to do anything?Oh right, like I'm going to go back and change IMG tags for content going back 10 YEARS!
A: Content within the Sites folder of your iDisk will still be available for viewing on the web and can still be edited with an HTML editor. However, any website content stored in the Pictures, Movies, or Public folders of your iDisk will be unavailable in your web pages after November 8, 2010 (although a folder called Pictures within the Sites folder would continue to work).
If your web pages reference content from any of those folders, you will need to move the content to your Sites folder and update your HTML accordingly.
Apple hasn't heard of a redirect?
Future of Marketing Virtual Conference
November 16, 2010
This is going to be fun AND fast!
I know all these people and they are all great.
"60 leading thinkers have 60 seconds each to share 60 tips every marketer needs to know to thrive in 2011."
REGISTER FOR FREE:
futureofmarketing.com
We'll be talking about this conference with steve Haase on SteveGarfield.tv on Thursday November 11th at 2:00 Eastern. Watch LIVE on The Pulse Network.
Tuesday, November 9, 2010
Overhaul: New Book Lifts the Lid on GM and Chrysler
Motor Trend's Todd Lassa writes about Steven Rattner's book Overhaul in Notes From the Revolution: Rattner's Overhaul:
Overhaul makes a strong case for the bailouts, though. Saving GM and Chrysler was not socialism. It was pragmatic, balanced capitalism with government oversight. It saved jobs, and with the distasteful bailout of the banking industry, likely prevented a depression potentially far worse than the great one of the 1930s.
"It is disappointing that the companies seem to be doing so well in this economy, and there's overwhelming opposition" to the bailouts, Rattner told me. He credits the opposition to "frustration and unhappiness about the state of the economy."
Monday, November 8, 2010
The ONE Story Baratunde Thurston is thinking about today: Conan O'Brien
The ONE on AOL. CLICK the image to see the video.
Smart move by AOL to have Next New Networks produce a daily show for the front page of AOL.com.
My friend Tim Shey, Co-founder of Next New Networks, sent me an email about it:
Today, we launched The ONE, a new daily series on AOL, as part of the innovative new relaunch of AOL.com.Focusing ONE video, on ONE topic, with ONE interesting contributor is a great idea.
With The ONE being presented on AOL's homepage to their audience of 15 million unique U.S. visitors daily, this may be the biggest placement for a daily news series to date, and all of us at Next New Networks are honored to be the first company to launch an original series like this with AOL.
The ONE is all about cutting through the thousands of stories presented to you daily -- on the web, on TV, in your friends' Facebook and Twitter feeds -- and giving you a great perspective on the one story that really matters. Today, November 8, we're talking about the Conan launch on TBS, and brought on comedian and author Baratunde Thurston, digital director for The Onion -- to talk about it. The series is directed and produced by Kathleen Grace, our head of production and creator of hit web series The Burg and The All-for-Nots, who co-created it with me.
New episodes will be live on AOL.com at 1pm daily, Monday through Friday, and feature a roster of great contributors from around the web.
This way someone might tune in to hear the contributor because they are a fan, or tune in to hear about the topic because they are following it online or want to hear more about it.
It's also short and doesn't require a large time commitment.
Good luck.
Sunday, November 7, 2010
Saturday, November 6, 2010
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